ACCESS YOUR EXPORT READINESS
Think your business is ready to start exporting? Take the quiz, check your scores and be sure.

Management Committment:
1. Is your management committed to sustaining your export effort?
Yes _ No _

2. Do you have a long-term view on developing your export market, meaning that, even if it took time before you succeeded in winning your first order, would you still remain committed to exporting?
Yes _ No _

3. Are you prepared to rearrange the way your business operates, should it be required, to become internationally competitive?
Yes _ No _

Financial Resources:
1. Do you have the financing required to adapt your product/service to suit your target market and to promote it?
Yes _ No _

2. Do you have access to adequate financial resources over and above your local needs to support product and market development programme?
Yes _ No _

3. Can you afford to fund your export market development for at least 12 months without receiving returns?
Yes _ No _

Technical Know-How:
1. Does your business undertake research and development to improve your product?
Yes _ No _

2. Are you familiar with the attributes of the products of potential international competitors?
Yes _ No _

Management Skills:
1. Does your firm have a good track record of meeting deadlines?
Yes _ No _

2. Do you have any experience, or have access to available expertise, in processing export orders and selling products to other countries?
Yes _ No _

3. Do you have any understanding of the export procedure and knowledge of the various role-players involved in the process?
Yes _ No _

Capacity to Supply:
1. Is your product or service already available in the local market?
Yes _ No _

2. Do you have the surplus production capacity to meet increased demand for your product/service at short notice?
Yes _ No _

Market Intelligence:
i. Does your product/service have a distinct competitive advantage (quality, price, uniqueness, innovation) over your competitors?
Yes _ No _

ii. Do you have information on the size of the world market and potential buyers for your product?
Yes _ No _

A Yes = 1 and A No = 0

Management Commitment x 5=
Financial Resources x 5=
Technical Know-How x 3=
Management Skills x 2=
Capacity to Supply x 2=
Market Intelligence x 1=
Total =

If your total is less than 34, your company is probably not ready for exporting, hence your participation in the Ghana Export School is essential.